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Vincent | Whitewashed Area Rug
SA8000-certified partner · Handwoven in Kerala, India

Vincent

Jute · Chunky Bouclé
$1,200 or 4 × $300 with Shop Pay
For living rooms · dining rooms · bedrooms

Chunky, handwoven texture you feel the moment you step on it. Soft enough to sit on, substantial enough to anchor the room. Made for bare feet and long afternoons.

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In stock · ships within 3 business days
Free · $25 credit toward this rug
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Description +

The Vincent is the palest of our jute rugs, a chunky bouclé washed to a soft bleached ivory that keeps a room feeling open and full of light. The whitewash lifts natural jute out of its golden tone into something cooler and calmer, while the looping weave keeps every bit of the texture and body underfoot. Made in Kerala from 100% jute, around half an inch thick. At area size it anchors a bedroom or living room without weighing it down, the front legs of a sofa resting on it or the whole footprint of a bed framed beneath. Each piece is handcrafted, so the wash settles a little differently on every one.

Materials & origin +
Fibre
100% Jute
Construction
Hand-loomed bouclé
Origin
Handwoven in Kerala, India
Certification
SA8000-certified partner
What to expect +
Like all natural fiber rugs, some initial shedding is normal and will settle over time. If a strand pops out, twist and push it back through to the base; never pull it. You may also notice a fine layer of dust beneath the rug in the first few weeks. A natural odor from dyes and fibers may be present when first unpackaged. This is completely normal and will dissipate once the rug is aired out.
Shipping & returns +
Free shipping on every rug, US-wide. 30-day returns from the day it arrives. If it's not right for the room, send it back.
Construction +
Weave
Hand-loomed bouclé
Care
Vacuum without beater bar. Spot clean cool water.
Lead time
In stock · ships in 3 business days
Pad
Felt pad for hard floors, low-profile for carpet
Who made it

Two families, one rug.

Handwoven in Kerala by a family workshop, four generations at the loom. Designed in Australia, where the name and the aesthetic were born. Two families, opposite sides of the world, in the rug you bring home.

Meet the makers →
Vincent detail
½ inch of handwoven substance
Rug details

How it feels and wears.

SubstanceThick, handwoven pile with real weight underfoot. It lies flat, stays put, and anchors a room the way a thin rug never will.
UnderfootCrisp and textural, the honest feel of natural jute, not synthetic plush.
WearsBuilt for everyday traffic and softens with use. Treated like a rug, it holds its look for years.
SheddingJute sheds for the first month, then stops completely, so vacuum a few times a week to start.
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Jute shifts with the light in your room. Feel it against your own floor before you commit. It's free to your door, and the $25 credit comes off your rug when you're ready.

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